What Is Synthesia?
Synthesia is an AI video platform for business. Users can type a prompt or script, or upload a document, and the tool makes a video with an AI avatar. An AI avatar is a digital person who speaks on screen. The AI Video Assistant can turn a PowerPoint, document or web link into a first draft with a script and scenes. Videos can be made in 140+ languages. Synthesia also offers Sessions, which are chats with avatars, and an API for developers.
Who Should Use Synthesia?
Synthesia is useful for teams that make training, onboarding, sales and internal videos without recording people each time. Its site names learning, sales and marketing teams. It can also help companies translate videos for staff or customers in other countries. Before buying a paid plan, check the credit limits and the guest limits, because both change by plan.
How Does Synthesia Work?
- Start with a prompt, a script, a file (PPTX, PDF, DOCX or TXT) or a public web link.
- Let the AI Video Assistant make a first draft with a script and scenes. The screenshot lists this tool under Starter.
- Edit the script, choose an AI avatar and change the scenes. You can also add AI-made B-roll, which means extra video clips, and these use credits.
- Click Generate to make the video, then share it with a link. Paid plans can download it as an MP4 file.
Synthesia Pricing and Plans
Synthesia has four plans: Basic, Starter, Pro and Enterprise. The screenshots show yearly billing in Indian rupees. Basic is free. Starter costs ?1,499 per month and Pro costs ?4,649 per month, with totals of ?17,988 and ?55,788 billed yearly. Both paid plans show a 3 months free label and a crossed-out higher price. Credits are units that pay for video, dubbing, surveys and Syren, Synthesia's AI video agent. Paid plans show credits per year. The screenshots do not show monthly billing or API pricing.
| Plan | Price | Billing | Main Features and Limits |
|---|---|---|---|
| Basic | ?0 per month | Monthly | 500 credits per month; Synthesia watermark; share by link |
| Starter | ?1,499 per month (?1,999 crossed out) | Yearly (?17,988 billed yearly) | 15,000 credits per year; downloads; no Synthesia logo; 125+ avatars; 3 guests |
| Pro | ?4,649 per month (?6,199 crossed out) | Yearly (?55,788 billed yearly) | 72,000 credits per year; 5 Personal Avatars; 180+ avatars; interactive videos; 5 guests |
| Enterprise | Custom (shown as ?Let's talk.?) | Not stated | Custom credit volumes; unlimited video minutes; SAML/SSO; SCORM export |
Is Synthesia Free?
Yes. The Basic plan is free, shows ?0 per month and needs no credit card. It gives 500 credits each month. The official page also lists a free allowance of 10 minutes of Studio video creation or dubbing and 3 survey responses. Videos carry a Synthesia watermark, and downloads start on Starter. Basic videos can be shared with a link.
Synthesia Key Features
AI Avatars and Personal Avatars
AI avatars are digital people that speak your script on screen. Starter lists 125+ stock avatars, Pro lists 180+ and Enterprise lists 240+. Pro also includes 5 Personal Avatars, which are avatars built from your own photo or short video. Each one needs an on-camera consent recording.
AI Video Assistant and Syren
The AI Video Assistant turns a prompt, script, document, PowerPoint or web link into a first draft with a script and scenes. Syren is Synthesia's AI video agent. Users describe the video they want, and Syren makes it, up to 3 minutes long. A 1-minute Syren video typically uses 1,000 to 2,000 credits.
AI Dubbing and Translation
Dubbing means replacing the spoken language in a video. Users can upload a file or paste a YouTube link, and the dubbed version keeps the speaker's voice and accent. Lip-sync, which matches mouth movements to the new audio, is optional and uses 2x credits. The screenshot lists 1-Click Translations into 140+ languages under Enterprise.
Interactive Videos and Sessions
Pro adds interactive videos, which can include quizzes, clickable buttons and branching paths. Sessions are two-way chats with an avatar. Roleplay Sessions let people practice hard conversations. Survey Sessions let an avatar ask questions and collect answers. Starter lists Survey Analytics.
Sharing, Embeds and SCORM Export
Basic videos can be shared with a link, and paid plans can download videos. The official site also lists MP4 files and website embeds. SCORM export, which packages a video for a learning management system (LMS), appears under Enterprise.
Pros and cons
Pros
- A free Basic plan with 500 credits each month and no credit card needed.
- Videos can start from a prompt, script, PPTX, PDF, DOCX or TXT file, or a public web link.
- Voices and translation in 140+ languages.
- Synthesia says it holds SOC 2 Type II, ISO 27001, ISO 27701 and ISO 42001 certifications and follows GDPR.
Cons
- Basic videos carry a Synthesia watermark, and downloads start on Starter.
- One credit pool pays for video, dubbing, surveys and Syren, so heavy use can use up credits fast.
- Pro includes only 5 Personal Avatars. A Studio Express-1 avatar is a paid add-on, listed at $1,000 per year on annual plans.
- SAML/SSO, Brand Kits, live team collaboration and SCORM export are listed under Enterprise in the screenshot.
Popular Synthesia use cases
Training and Onboarding Videos
Learning teams can turn slides or documents into training videos and update them later without recording again.
Sales and Marketing Videos
Teams can make product explainers, sales training and campaign videos from a script or a document.
Videos in Other Languages
Companies can dub or translate videos so staff and customers in different countries can watch in their own language.
Roleplay and Survey Sessions
Teams can let people practice sales calls or run avatar-led interviews and surveys, then review the answers.
Frequently asked questions
Is Synthesia free?
Yes. Synthesia has a free Basic plan that needs no credit card. It gives 500 credits each month and lets you share videos by link. Videos carry a Synthesia watermark. The paid plans start with Starter.
What are the limits of the Synthesia Free plan?
Basic gives 500 credits per month. The official page also lists a free allowance of 10 minutes of Studio video creation or dubbing and 3 survey responses. Videos carry a Synthesia watermark. Downloads and logo removal start on Starter.
Can I download Synthesia videos?
Downloads start on the Starter plan. The screenshot lists ?Download your content? under Starter, while Basic videos are shared by link. The official pricing page says MP4 downloads are Full HD, 1920 x 1080.
Can I make an AI avatar of myself with Synthesia?
Yes. Users can upload a photo or a short video to make a Personal Avatar and can add a cloned voice. Synthesia requires a live on-camera consent recording for every Personal Avatar. The screenshot lists 5 Personal Avatars on Pro and unlimited on Enterprise.
How do Synthesia credits work?
Credits are one shared pool for video, dubbing, surveys and Syren. The pricing page counts 100 credits per minute of video and 76 per minute of dubbing, and says real use varies. The screenshot shows about 150 minutes of video per year on Starter and about 720 on Pro, on top of the free allowance.
